Job Location: Bangalore/Bengaluru
What you will do
- Understand Campaign specs/ Business requirement documents shared by the client during discovery
- Follow SDLC lifecycle to build multi-channel marketing campaigns – creating functional specs (FSDs), build flowcharts/ workflows designs, unit/ end-to-end/ data testing, and deployment of the campaigns.
- Build campaigns using marketing automation tools like IBM UNICA Campaign or Adobe Campaign
- Create waterfall and ad-hoc reports for the campaigns and share it with client/US teams
- Help maintain process documents and update them regularly
- Able to have effective stakeholder meetings, understand deliverables, and drive successful outcomes.
Desired Candidate Profile
- Bachelors degree in Computer Science or Information Science
- 2020 and 2021 Freshers Only – BE/BE Tech / M Tech / MCA – Majors in CS
- Basic understanding of digital marketing and database marketing concepts
- Basic understanding of SDLC lifecycle
- Knowledge of relational databases and SQL scripting is required
- Ability to document requirements and specifications
- Detail-oriented, able to multi-task, prioritize and work in a team
- Excellent written and communication skills
- Good time management and strong attention to detail
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