Job Location: Gurgaon/Gurugram
Responsibilities
Play a key role in designing research plans to generate the understanding needed to solve business issues or capitalize upon market opportunities.
1. Support and contribute to consulting assignments through; Primary and Secondary research
2. Data collation, interpretation and analysis. Able to build strong insights, trends and hypothesis
3. Strong story-building and presentation skills
4. Creation and application of consulting & research frameworks
5. Gaining a holistic view of the consulting project
6. Focused quality research to arrive at a well framed and thought solution for the client.
7. Improvise on existing and at the same time build new retail capabilities within customer engagement, retail (category, pricing, promotions, in-store experience etc.)
8. Provide direction to outside agencies and internal resources in the design and implementation of research programs, processes, and result analysis and reporting.
9. Support primary consumer research to identify, analyze, track, and report actionable consumer insights to key business stakeholders to support key business initiatives.
10. Strategize media plan for brands to improve customer engagement and customer experience
11. Support the communication of key facts, trends, and implications via systematic reports, scheduled presentations, and ad-hoc support for key marketing initiatives.
12. Own small consulting engagements as an individual contributor or individual work streams in larger consulting engagements
13. Guide junior consultants in their day to day research and analysis activities
14. Assist in business development activities by preparing project / work proposals
15. Work in collaboration with team members and ensure superior deliverables
Technical Skills :
1. Technical and Functional Knowledge(MS Excel/Office/Outlook, R statistical tool, SQL/Relational Database languages)
2. Hands-on experience SAS/R/Python/pySpark
3. Statistical analysis basic to advanced
4. Machine Learning algorithms – supervised/unsupervised learning
5. Strong experience in retail, customer engagement
6. Analytical Skills
7. Problem Solving Skills
8. Research Orientation
9. Excellent verbal and written communication skills
10.Proficiency in MS Office
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