Chenoa Information Services | Junior Marketing Data Specialist | King of Prussia, PA | United States | BigDataKB.com | 19 Oct 2022

19/10/2022

Job Location: King of Prussia, PA

Title: Marketing Data Specialist

Location: Remote

Duration: 6 Months

Essential Duties & Responsibilities

Responsible for formatting, verifying, mapping, and uploading data via Excel to Pardot/Salesforce database.
Work collaboratively across functions to support contact discovery and contact cleansing so the marketing team can use the prospects in marketing campaigns.
As requested, engage with stakeholders and technical teams on addressing data-related requirements and issues, including piloting and testing solutions.
Maintain accuracy and completeness of data through operational monitoring, validation, and reporting.
The support of data within the marketing automation platform, including but not limited to completion action creation, automation rules, developing and maintaining dynamic lists, creating global exclusion lists, etc.
Participate and assist with the planning and strategy of cross-team projects as requested.
Perform campaign-related and routine database cleanup functions.
Ensure the data within the marketing automation platform is compliant and meets global data privacy standards (i.e. GDRP, CCPA, LGPD, etc.)

Education/Experience

2+ years of experience managing and stewarding marketing, sales, or customer data, including the integration of first-party and third-party data.
Bachelor’s degree in computer science, management information systems, or marketing or equivalent work experience.
Experience managing data in marketing technology and sales customer relationship management (MAT/CRM) platforms like Pardot, Eloqua, Marketo, or Salesforce.com (SFDC).
Demonstrated ability learning and leveraging new systems and tools.
Familiarity with ZoomInfo, D&B, Hoovers, LinkedIn Navigator.
Solid analytical skills, including mastery of Microsoft Excel or custom scripts, and experience with advanced reporting and data visualization tools, e.g., Power BI.
Great problem-solver with the ability to learn on your own and work in an ambiguous environment.