This role reports to the Director Analytics

3 best things about the job:

• Opportunity to work directly with the world s biggest brands on high profile digital performance and optimization projects regionally and globally

• A fun, flexible work environment that combines the best of entrepreneurialism whilst at the same time being part of the largest marketing services group in the world

• Working within a proven, high performing team with an excellent network of support and development opportunities within MediaCom-GroupM and WPP

Measures of success

In three months, you would have:

• You will be up to speed with MediaCom Performance hub s services, tools and client business

• Understand our value proposition and able to articulate this confidently

• Have begun to build a trusted advisor relationship with key stakeholders both internally and externally

In six months, you would have:

• Setup digital media reporting dashboards and advanced visualisation for the client

• Deliver digital media investment optimisation recommendations to the performance hub team

• Support regional Systems Intelligence ( advanced analytics ) team in delivering advanced analytical measurement projects

• Demonstrated the ability to help clients transition from disparate data sets to integrated data-driven marketing

In 12 months, you would have:

• Ensure best-in-class data visualization and reporting on your projects

• Build effective working relationships with the MediaCom APAC team (your counterparts in Performance hub, Systems Intelligence and other functions)

• Have a solid understanding for our clients business

• Work with your seniors to ensure digital analytics recommendations are aligned and actioned for real world business impact

Responsibilities of the role:

• Hands on implementation of client s analytics accounts to sets the KPI framework for digital activation in line with client objectives.

• Corroborates all proxy media metrics used as leading indicators for sales; or other objectives aligned between clients and performance teams.

• Fulfils our commitment to advanced analytical measurement including the application of AI and ML to automate media decision making, along side our regional Systems Intelligence ( advanced analytics ) team.

• Ability to collect, transform, analyse and visualize data

• Engaged with the test and learn agenda of the regional and local market clients

• Works hands on with visualization platforms to ensure the most relevant information is available to the performance media teams

• Produce timely reports and dashboards with associated insights and recommendations pertaining to activity generated from Search, Social, Programmatic eCommerce activity

What you will need:

• 3 6 years of experience in digital marketing analytics, business intelligence, reporting, or related field(s)

• In-depth practical and theoretical knowledge of Digital media and analytical techniques would be a strong advantage

• Willing to challenge clients and colleagues based on proven case knowledge and experience

• Able to offer expert advice and recommendations with confidence based on experience

• Superior written, presentation, analytical, quantitative, and verbal skills

• You should be culturally flexible and enjoy working with teams from across different countries, and be comfortable traveling if required

• Strong PowerPoint skills, comfortable using Excel to manipulate and analyse data.

• Able to read/write basic scripts, other front-end languages and ability to query large databases (SQL)

• Expertise in some or all the following is highly desirable: VBA, SQL, R, Python, Tableau